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Content Marketing for your Association isn’t as Scary as you Think

Web Courseworks

How can you measure the ROI? There are a lot of questions to think about when you implement a new marketing tactic, however, the great thing about content marketing (especially for associations) is that it isn’t really new, nor does it require a big change from your current marketing initiatives. What are the goals of your association?

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Content Marketing for your Association isn’t as Scary as you Think

Web Courseworks

How can you measure the ROI? There are a lot of questions to think about when you implement a new marketing tactic, however, the great thing about content marketing (especially for associations) is that it isn’t really new, nor does it require a big change from your current marketing initiatives. What are the goals of your association?

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From First Draft to Final Proof: Enhancing the Author Journey

Integranxt

Authors struggle to meet journal specifications, and even the slightest miss may cause manuscript rejection, even without reaching the peer-review stage. Discover how modern journal publishing platforms are transforming the entire process from the ideation stage to the final draft.

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5 Key Benefits of Gamification in Learning Management

PlatCore

Gamification brings a sense of fun, competition, and achievement to the learning experience, resulting in a host of benefits that impact user engagement, retention, learning outcomes, and even the ROI of training initiatives. Organizations are always on the lookout for methods that ensure a solid return on investment (ROI).

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The Importance of Implementing a Marcom Strategy for Continuing Education

Association eLearning

So, if your association is marketing continuing education (CE) to members and nonmembers, it’s going to need a marcom strategy based on detailed market research and a solid marketing plan. If your association provides CE credits, you’re half way to your goal already. Step 1: Define the message. When is the best time to mail that?

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The Importance of Implementing a Marcom Strategy for Continuing Education

Association eLearning

So, if your association is marketing continuing education (CE) to members and nonmembers, it’s going to need a marcom strategy based on detailed market research and a solid marketing plan. If your association provides CE credits, you’re half way to your goal already. Step 1: Define the message. When is the best time to mail that?

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Training Evaluation – 5 Best Ways to Evaluate Training Effectiveness and Impact

Kitaboo

Related Read: 5 Ways to Boost Training ROI with Evaluation Tools. The Phillips ROI Model. Very similar to the Kirkpatrick model in approach, the Phillips ROI model has an extra step, which is to evaluate the program’s return on investment (ROI) by measuring the difference between training cost and training results.