Selling Social Media for Learning: ASTD Big Question
NOVEMBER 3, 2009
This month's ASTD Learning Circuit's Blog Big Question is "How do I communicate the value of social media as a learning tool to my organization?" Here are several ways to help sell Social Media in an organization. Address a Business Need The most important element in communicating the value of Social Media is to solve a pressing business need. If you try to sell the use of social media as a technology play, it will not work.