Remove Long Tail Remove Metrics Remove Research Remove Strategy
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How to Promote Your Online Courses With Google Ads

learnWorlds

Why You Should Use Google Ads in Your Digital Marketing Strategy Business owners all over the world use Google ads in their marketing campaigns. Google ads have become synonymous with digital advertising , and they’re an integral part of a comprehensive marketing strategy. billion users !). Google search — related searches.

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eCourse Creators: Improve SEO Ranking With This Proven Strategy

Academy of Mine

In this follow-up blog post, we want to take that research a step further and teach you how to improve search engine ranking after your initial content launch. The key-phrase we’ve researched and decided to optimize for was the term “ WordPress teaching plugin “. Below you can see our research for this term.

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Sell Your Knowledge Online: Fixing a Drop in eCourse Sales

Academy of Mine

An easy metric to help you figure this out is your eCourse site’s conversion rate (CR). You need to be able to properly diagnose the problem by looking first at your data, before you can even think about a strategy for fixing the issue. There are, of course, thousands of other strategies.

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2008 2009

Tony Karrer

for Learning Professionals Ten Predictions for eLearning 2008 Test SCORM Courses with an LMS Request for Proposal (RFP) Samples Training Method Trends Corporate Learning Long Tail and Attention Crisis SCORM Test Web 2.0 Tools to Make Reading & Research More Effective. Applications in Learning (24) Free - Web 2.0

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Top 10 eLearning Predictions for 2010

Tony Karrer

Organizations will need you to shift a it towards Corporate Learning Long Tail and Attention Crisis and Long Tail Learning - Size and Shape. One possibly good side product will be that total learner hours shouldn’t be a primary metric. Time to performance and other metrics will be far more important as a result.

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10 Proven PPC Advertising Tips for Higher Education Institutions

Think Orion

Universities, colleges, and schools consistently seek creative recruitment strategies to streamline existing marketing channels and deliver better ROI. Pay-per-click (PPC) advertising has long remained one of the most important Higher education trends for edtech providers to keep their brand top of mind among online audiences.

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Listen: Discover Financial Services’ Jon Kaplan on tuition assistance programs and the importance of building trust among your learning team

CLO Magazine

I would say I was surprised by how many things in an organization are touched by the L&D function, that it’s so much more than providing just an instructor-led training once a month, that it’s tied to HR, to strategic planning, to information management, monitoring performance, capturing and assessing metrics, everything.

Kaplan 48