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How to Improve the Search Experience on Higher Education Websites

Think Orion

Search experience is more than just a search bar at the top of your website. When a user lands on your website, it’s essential to help the user find the correct information as effectively as possible. But do you know how to improve the search experience on higher education websites?

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Search Engine Optimization (SEO) Can Help Your Online Course

DigitalChalk eLearning

Search Engine Optimization (SEO) refers to designing your website so that it appears in the non-paid, “organic” section of search results when people search key phrases on sites like Google, Yahoo, and Bing. If the search engine is unable to read your content, your webpages will not appear in the search results.

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10 Search Engine Marketing Basics You Have to Master

DigitalChalk eLearning

Search engine marketing is a little like chess. In this post, I’ll be covering 10 search engine marketing (SEM) basics that you’ll need to master in order to succeed as a digital marketer. The fourth search engine marketing basic you’ll need to master is writing good text ads.

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Higher Education SEO Tips Improve Organic Traffic

Think Orion

However, in order to get more eyes on your school, college or university, you need search engine presence. Higher Education SEO is important because it can help your school or university to rank higher in search engine results pages (SERPs), which can lead to increased search engine visibility and more potential students.

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How to Sell Video Courses Online

Think Orion

We’ll cover: Planning Your Video Course Creating High-Quality Video Content Platform Selection Marketing and Promotion Providing Exceptional Customer Support Optimizing for Search Engines Building a Community Legal Considerations 1. Optimize video length for engagement, balancing depth and brevity for effective learning.

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How to Promote Your Online Courses With Google Ads

learnWorlds

Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! Needless to say, Google Ads has a wide reach and can be effective in boosting your course sales, provided you get the targeting and the ad copy right. How about bringing more new visitors?

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6 great tools to help determine the title of your next course

Superb Learning

A great way to build an effective title is to use analytical data such as popular keywords and trends. This will allow you to build a title that is relevant to your intended audience and matches the types of terms that they search. Google Adwords is one of the most popular keyword search tools available. Google Adwords.