article thumbnail

The power-law distribution (and you)

eFront

There’s an interesting phenomenon in statistics, that, as those things are known to do, also applies to blogging , business , learning , sales , software development and lots of other things besides. names that refer to its different aspects and characteristics: power law, long tail, 80/20 rule, the Pareto principle, etc.

article thumbnail

7 Digital Marketing Strategies for Universities That Works in 2022

Think Orion

According to statistics, businesses using more than 3 channels have seen their engagement rates improve by 18.96%. By different platforms, we mean social media, email, mobile apps, and blog posts. The objective of omnichannel marketing is to improve customer experience and to deliver focused brand messaging that improves conversion rates.

Market 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Clive’s columns vol2

Clive on Learning

Here’s what you’ll find: Mixed messages from the market Learning for real in virtual worlds Three tiers in the content pyramid Statistics are like a bikini There’s life in Kirkpatrick yet CIPD survey paints a confusing picture Tough times bring opportunities as well as threats Training’s long tail Learning 2.0

article thumbnail

Day 4 - Man.I'm just getting warmed up! (and a shocker!)

Mark Oehlert

found via an article in the Wall Street Journal) turns out that a Harvard professor has found out that the arguments put forward by WIRED editor Chris Anderson in The Long Tail, might not be exactly spot on. " Elberse writes that "It is therefore highly disputable that much money can be made in the tail. " Geez.

article thumbnail

e-Clippings (Learning As Art): Day 4 - Man.Im just getting warmed up! (and a shocker!)

Mark Oehlert

found via an article in the Wall Street Journal) turns out that a Harvard professor has found out that the arguments put forward by WIRED editor Chris Anderson in The Long Tail, might not be exactly spot on. " Elberse writes that "It is therefore highly disputable that much money can be made in the tail. " Geez.

article thumbnail

Business of Learning

Tony Karrer

However, I would be a bit worried about these stocks when I think about what has happened in No Bull: 2008 — The Year Newspaper Stocks Collapsed : The statistics behind the collapse of newspaper stocks in 2008 are sobering as New Year’s Eve approaches: GateHouse, down 99.55% in this calendar year McClatchy, down 93.6% Journal Register Co.,

Business 139
article thumbnail

10 Proven PPC Advertising Tips for Higher Education Institutions

Think Orion

PPC Geeks senior client manager Stephen Browne explains that identifying long-tail keywords with a proper intent brings more success, but fewer businesses utilize this technique. This is because long-tail keywords are cheaper, have clear search intent, and have less competition bidding for the same traffic.