Clark Quinn

JANUARY 14, 2014

Someone was stating that talking about ROI of the social network was important but hard to do now, and essentially wondered if there was new thinking in this area. Ok, so I’ve been thinking about this, but not sure what the current state of play is. So let me ask the question.

ROI 169

ROI Social Metrics Social Networks 169

Clark Quinn

DECEMBER 1, 2020

So I saw a twitter thread pointing to an argument about how ROI is dead. ROI measures. However , I could be doing things that return the biggest ROI without doing the most important things. a small program with a better ROI but less overall impact). And, well, that’s largely okay with me. Employee engagement.

Metrics 260

Metrics ROI ASTD Cost 260

Clark Quinn

FEBRUARY 6, 2019

” Yes, particularly at the beginning when you’re establishing credibility, you may be asked for ROI. It’s not “ok, we’ll get you a course on this”, it’s “sure, we can do that course, and tell me what the outcome should be, how will we know it worked?” How much did it cost to fix this.

Metrics 170

Metrics Innovation xapi Problem 170

Clark Quinn

MARCH 8, 2017

LinkedIn has released their Workplace Learning report, and one aspect stood out: Only 8% of CEOS see biz impact of L&D, only 4% see ROI. A new report (in addition to the two I cited last week) documents the problems in L&D. And if you ask the top ways they evaluate their programs, the top five methods are subjective or anecdotal.

Industry 104

Industry Movie Kirkpatrick Statistics 104

Clark Quinn

MAY 28, 2014

The Phillips have made a similar career with their fifth level, ROI, measuring the cost of impacting level 4 against the value of the impact. I certainly can’t fault him for it either, as he did have a sensible model and it could be put into effective use. There are worse ways to earn a living. Others have played upon his model.

Kirkpatrick 172

Kirkpatrick Social Networks Phillips ASTD 172

Clark Quinn

MAY 5, 2015

You can help them here, doing some business consulting on ROI for them. Again, there could be pushback, but you need to be prepared to stick to your guns. If it isn’t going to lead to some measurable delta, they haven’t really thought it through. And here’s it’s not a guise, you really are being helpful.

Metrics 100

Metrics Kirkpatrick Expertise ROI 100

Clark Quinn

MARCH 12, 2009

And important topics like Appreciative Inquiry, Performance Support, ROI, implementation, the value of research for design, virtual world design, and more. It includes authors like Jay Cross, Karl Kapp, Lance Dublin, Bob Mosher, Ruth Colvin Clark, Marc Prensky, Saul Carliner & Margaret Driscoll, just to mention the ones I’ve met.

eLearning Strategy 100

eLearning Strategy eLearning ASTD PDF 100