Think Orion

OCTOBER 24, 2022

A lot of higher ed marketers struggle to come up with marketing campaign ideas that can attract the right student leads. The reason why Saint Louis University or Binghamton University always top the list of the most prestigious universities in the US is because of their marketing efforts. ?It It all comes down to marketing.

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Appsembler

MAY 12, 2022

Technical marketing requires a different approach to traditional marketing. As you’ll be targeting a tech-savvy audience, who will often be largely made up of developers, traditional marketing techniques such as cold calls, static demos, and brochures on broad product benefits won’t work. Technical Marketer.

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Appsembler

JULY 18, 2023

In this article we will explore the concept of software sandboxes and their significant role in developer marketing. Sandboxes not only benefit marketing efforts but also provide valuable feedback for product development and improvement. Table of Contents Key Takeaways What is a Software Sandbox? Hands-on Product Trials 2.

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fewStones

APRIL 12, 2024

SaaS businesses are notoriously challenging to market due to the intangible nature of their products. Here’s why: Why Corporate Videos Are Effective for SaaS Businesses Visual Appeal and Engagement : Corporate videos capture attention more effectively than text-based content , increasing engagement and retention among viewers.

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Think Orion

AUGUST 28, 2023

If you want to increase visibility , maximize awareness , and accelerate lead generation for your business, B2B event marketing is the right choice. Events like trade shows, product demos, sponsored conferences, and panel discussions – either virtual or in-person help B2B businesses interestingly build long-term goodwill and generate ROI.

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Appsembler

JULY 10, 2023

In this article, we will explore the fascinating realm of developer marketing and its significance in driving product awareness, adoption, and advocacy among software developers. Key Takeaways: Developers hold substantial influence in software purchasing decisions, making developer marketing a vital focus for software companies.

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Fly Plugins

DECEMBER 5, 2023

In the fast-paced world of online education, it’s essential to stay ahead of the curve and anticipate the needs of learners in the up coming year. There are lots of courses already on the market, but there are lots of gaps to fill and niche topics with in the general AI topic that have not yet been tapped.

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Paradiso

APRIL 9, 2023

In today’s digital world, Content authoring tools play a crucial role in creating and publishing digital Content. With the rise of the internet and social media, businesses, organizations, and individuals increasingly rely on digital Content to reach their target audience and convey their messages.

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Kapp Notes

DECEMBER 13, 2010

Check out my newest whitepaper titled Compliant Collaboration & Learning in Virtual Immersive Environments. The whitepaper describes how life science companies are effectively leveraging virtual worlds to successfully facilitate collaboration and training. Download the paper and check it out !

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Appsembler

NOVEMBER 24, 2021

Developer marketers, we know you have a huge challenge on your hands. How can you engage with a buyer persona that doesn’t respond (as well) to traditional marketing? In 2018, there were 23 million software developers in the world. Developer Marketing Will Expand in 2022. Developer Marketing Will Expand in 2022.

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fewStones

JANUARY 11, 2024

Do you want to create effective marketing videos to boost your business or brand but don’t know what topic to tackle? For instance, if you’re selling fitness equipment, create a marketing video where a customer talks about their fitness goals and how your equipment helped them achieve them. Don’t worry, we got you.

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Think Orion

SEPTEMBER 14, 2023

Digital marketing trends in the education event space help attract and engage prospective students. Navigating digital marketing trends in education events helps higher education institutions open a slew of expanding student outreach. This blog will review the top digital marketing trends in the education event space.

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Kapp Notes

JULY 21, 2010

Here are some emerging events happening in the corporate virtual immersive environment (VIE) space. Forterra System's OLIVE integrates virtual meetings into web based intranets, extranets or portals, and can assure a user's identity based on authentication systems like LDAP. Also, Activeworlds turned 15 this year!

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Appsembler

OCTOBER 24, 2023

In the dynamic world of developer marketing , staying ahead of the curve is paramount. This article will explore the top six trends defining developer marketing in 2024, providing businesses with invaluable insights to connect, engage, and thrive in the tech-savvy community. Let’s dive in!

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Kapp Notes

OCTOBER 7, 2009

Recently, a number of individuals have inquired about resources for virtual world research. Journal of Virtual World Research --Great resource. This journal has freely available PDF articles describing the vast amount of work being done in virtual worlds. Here are some valuable links. by Robert J.

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Appsembler

DECEMBER 1, 2021

While developer marketing isn’t exactly a new concept, it’s becoming more and more important as developers take increasing control over software purchasing decisions. Combine that with how traditional sales and marketing techniques don’t work well on developers, and what you get are organizations searching to find a new approach.

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Kapp Notes

JUNE 22, 2010

There is a great deal of "churn" in the 3D virtual immersive environment space. I think it is natural churn in a market that is fast emerging but some of that churn can seem unfriendly and one can certainly see the industry as "half-full" as the analogy goes. However, I think it is just part of the evolutionary process.

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BrainCert

AUGUST 18, 2023

In the dynamic landscape of online entrepreneurship, affiliate marketing has emerged as a powerful avenue for individuals to earn passive income and even build thriving online businesses. Are you an entrepreneur, educator, or learner looking to earn some extra income through affiliate marketing? How to Create Your Affiliate Link?

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Think Orion

OCTOBER 24, 2022

Higher education is a lucrative business with an estimated market worth of around $568.2bn. Universities around the world compete to attract only the best students for their degree programs. ?With If you want to attract the best students to your university, your marketing efforts should be focused to answer such questions.

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Market Digital Strategy Social Media 98

QuoDeck

OCTOBER 6, 2017

Augmented Reality & Virtual Reality have changed the way corporates look at content dissemination. Running tests in a virtual environment simulates a real world experience without the high costs involved in real life testing. Though there are multiple uses, listed below are a bunch of uses they are being put to.

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CourseArc

SEPTEMBER 22, 2020

Q&A: World of Learning Institute. World of Learning Institute Works to Ensure World Language Education is Accessible to Everyone. Dr. Patricia “Pat” Mulroy of the World Learning Institute. Tell us about WOL Institute and how you hope to ensure world language education is accessible to everyone.

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Hurix Digital

FEBRUARY 26, 2024

Because the world is changing faster, and the jobs of tomorrow will demand a new set of skills. Upgrades Digital Literacy in Education In today’s technology-driven world, digital literacy is a necessity. Connects classroom learning to real-world use cases through immersive projects. Let’s get started!

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Think Orion

MAY 4, 2023

The traditional methods are no longer enough to rely on and require a mix of contemporary marketing elements to keep the university admissions funnel engaging. YouTube marketing for higher education i s an effective way to drive traffic to the website, generate leads and increase enrolments.

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Kapp Notes

SEPTEMBER 28, 2010

You have probably been wondering what you should wear in case you ever went on a virtual world job interview. In fact, I once went to a virtual interview to talk about the Learning in 3D book and was told to "put some shoes on" apparently even in the virtual world, "no shoes, no shirt--no service still applies."

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Appsembler

FEBRUARY 25, 2022

As a developer marketer, you’re in high demand and play an important part of any software company, particularly those that market developer-first products. You have unique skills in a growing and technical market, but are you getting paid at market value? Developer Marketing Works. Are you paid what you deserve?

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Docebo

APRIL 9, 2020

User generated content is familiar and relevant to this generation of learners, and it’s an easy way to bring your audience together with a more personalized learning experience. What is User Generated Content. Types of User Generated Content. Importance of User Generated Content. What is User Generated Content.

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Kitaboo

JANUARY 22, 2024

In this constantly changing digital world, businesses, and educational institutions have learned to embrace eLearning services as a potent tool for content development. The foundation of a successful learning journey depends on the delivery of engaging content. Table of Contents I. What is Personalized Learning Content?

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Hurix Digital

JUNE 1, 2023

In the current digitized world, businesses are growing at a fast pace due to numerous technological advancements. Consequently, the competition in the market is immense, and each business is struggling to engage and retain customers. However, before we begin to talk about content gamification, let us first start with the basics.

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Think Orion

JANUARY 3, 2023

Welcome to your guide to event marketing in 2023. We will share the best practices for promoting your event, get sponsorship registrations, how to align your tracking and how your marketing department can work together with the other departments. Have you ever been to a marketing event before? What is event marketing?

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Kapp Notes

APRIL 8, 2010

Here is some advice from Karen Keeter a marketing executive at IBM Research. Karen is working to define the emerging market IBM calls the "3-D Internet." Here is her advice when someone says that 3D worlds look too much like a game. Many of the virtual environments being demonstrated have the same basic functions.

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Appsembler

SEPTEMBER 29, 2022

As developer job roles expand and their purchasing influence grows, the need for developer marketers will increase. While developer marketers are in demand due to this shift in approach, the pressure is on to engage this notoriously critical audience. Craft the Right Message and Content. Think and Talk Like a Developer.

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LearnDash

JULY 19, 2023

Course creators constantly seek innovative ways to enrich the learning experience and create meaningful connections between virtual content and real-world activities. Aligning Webinars with Expert Panels Imagine hosting a series of webinars on a particular topic, such as digital marketing trends.

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Hurix Digital

APRIL 25, 2024

From screen readers to mobility aids, these innovations empower users to navigate the world more independently. According to the report by Coherent Market Insights , the global market size of assistive technology is set to reach $32.25 Braille Displays Braille displays offer a tactile interface to digital content.

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TalentLMS

AUGUST 22, 2023

For instance, by using your learning platform as a marketing tool. Training plays a crucial role in today’s competitive business world. Make the most of it by recognizing the untapped potential of using your LMS as a marketing and branding tool. In a recent webinar, we talked about using training as a marketing tool.

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Kapp Notes

JUNE 20, 2011

ProtonMedia will use the funds to extend its leadership position within life sciences by further integrating its ProtoSphere virtual collaboration environment with ComplianceWire®, Kaplan EduNeering’s validated cloud-based learning management system. ProtonMedia announced the successful completion of a $4.5

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Kapp Notes

DECEMBER 1, 2009

While I think there are many legitimate reasons why an organization should partake in virtual immersive environments (VIEs) for learning and collaboration, there are also some "less-than-comfortable" reasons organizations are leaning in this direction. S top, proceed with caution. The same thing happens in organizations.

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Kapp Notes

FEBRUARY 3, 2010

A few weeks ago, I wrote a post called Not a Good Week for the Virtual Worlds Space where I reported, based on other reports, that Forterra Systems had laid off some of its workforce. We see SAIC as the type of strategic partner that will enable us to continue shaping the virtual world marketplace and the OLIVE product line.

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