article thumbnail

How to Promote Your Online Courses With Google Ads

learnWorlds

Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! Online advertising with Google Ads (previously known as Google AdWords ) gives you the opportunity to reach potential customers looking for the eLearning and training opportunities that you offer.

Google 98
article thumbnail

Benefits of e Learning

Unboxed

Alternatively, eLearning provides a variety of training modalities that are both cost effective and mobile. If you’re interested in any form of digital learning, you might search the terms: “eLearning,” “e learning,” “e-learning,” etc. What makes it effective?”. What is eLearning? But why invest in eLearning?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Online Marketing for Elearning Part III: Advertising

LearnDash

Content marketing is low cost but highly effective. It has a longevity that outlasts any advertisement, and is more effective at building and retaining a strong customer base. Even better, you have plenty of metrics to use to track the effectiveness of your ads. Not that you would use those for your online course.)

Market 227
article thumbnail

Higher Education SEO Tips Improve Organic Traffic

Think Orion

There are two core reasons why crafting effective SEO plan should be part of higher education marketing strategies : SEO will make your site visible by adhering the content on your portal to search engine requirements. With SEO, you’d want your higher education institute to appear on top of all search results on Google.

article thumbnail

How to Sell Video Courses Online

Think Orion

Optimize video length for engagement, balancing depth and brevity for effective learning. Invest in quality equipment and utilize effective editing techniques for maximum clarity in your educational videos. Choose a platform that balances functionality and cost-effectiveness for optimal results.

Video 52
article thumbnail

6 great tools to help determine the title of your next course

Superb Learning

A great way to build an effective title is to use analytical data such as popular keywords and trends. This will allow you to build a title that is relevant to your intended audience and matches the types of terms that they search. Google Adwords. Google Adwords is one of the most popular keyword search tools available.

article thumbnail

Right Content, Right Place, Right Time: From Omnichannel to Multiexperience Content

Xyleme

According to recent research conducted by Technology & Services Industry Association (TSIA ) , people searching for product help expect to be able to find information on more than a dozen unique digital channels , from Google and YouTube to chat bots and social media platforms. . Future-Proof Content for the Long Term.

Content 52