What Copywriting Can Teach Us About Writing for an Audience
Association eLearning
JULY 9, 2015
If most of your content is heavy with “we, us, and I” you may need to revise it, or risk losing your connection. Plenty of white space, relevant subheads that give an idea of what each section is about, bullets that help nail a point home… all these things serve to make for a more enjoyable reading experience.
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