2009

Skilful Minds

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Social Business Design: Insights from HP’s WaterCooler

Skilful Minds

So, here social media sits, between fear and faith. Needless to say, the truth about social media's implications for business design lies somewhere in the middle. The fact of the matter, as Todd Defren tells us, is that we need to begin seriously discussing "how Social Media Thinking will impact the greater whole of the company.". Tags: Brands Change Management Collaboration Innovation Social Networks Web 2.0 Customer Experience Enterprise 2.0 Experience Design social business design social medi

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Empathy and Collaboration in Social Business Design

Skilful Minds

To get to the main point quickly, let's do what few people offering thoughts about collaboration actually do. Let's explicitly discuss what it is. First off, collaboration isn't just about people sharing information to achieve common goals. Collaboration is about people working with other people to achieve common goals. Advocates of Enterprise 2.0 sometimes make the fundamental mistake of arguing that collaboration is really only about achieving goals, leaving the implication that incorporating

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SharePoint is not Enterprise 2.0 or Social Networking " Skilful Minds

Skilful Minds

The title for this post is drawn from a recent assessment of SharePoint 2007 offered on Thomas Vander Wal's bog, Personal InfoCloud. Thomas' post, as always, offers a unique point of view on what Enterprise 2.0 consists and, specifically, how SharePoint measures up. He isn't offering his own formal assessment as much as reporting the stories clients and potential clients shared with him over the past couple of years.

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Finding the Social Core of Facebook Friends: Revisiting the Dunbar Number

Skilful Minds

A recent Economist article discusses the relevance of Dunbar’s Number to friending in Facebook, and its relation to the size of social networks, especially networks of close friends. The article addresses a similar issue outlined in an earlier post here on the influence of influentials on Twitter, which focused on findings of a recent study by members [.].

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Social Media is a Compound Noun

Skilful Minds

Social media is not a noun (media) accompanied by an adjective (social). In fact, as long as we think of it that way social media can only fail to achieve what the thought leaders who advocate its use believe it capable of doing. Social media is, in fact, a compound noun. Neither term is sufficent to describe what is done by those using it unless we consider it as part of the other.

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Using Social Network Analysis in Social Business Design

Skilful Minds

My previous post discussed the Open/Closed culture fallacy in social business design. I contended that leaders of large corporations are typically unable to answer the key strategic questions posed by David Armano in an important post recently. In this post I'll continue that line of thinking by considering a combination of David's third and fourth questions in light of the open/closed culture fallacy.

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Customer Competencies, Co-Creation, and Brand Communities

Skilful Minds

Word of mouth communities and networks using social software are increasingly spread over regional, national, and international borders, making them much more important to those who market branded products and services, online and off. The recent buzz around the concept of social business points to the growing importance of social networks and communities to the evolution of business practice.