Market Related Topics 
Learnnovators
AUGUST 2, 2023
There’s been a growing chorus that L&D should think more like marketing, and that we should borrow principles and approaches from there. The similarities are all too obvious: L&D and marketing are both trying to change behavior. Just like marketing, L&D also focuses on behavior change (via persuasion).
Infopro Learning
MAY 2, 2024
Translation and localization are your trusty compass and sextant for the training content, guiding you through the uncharted territories of international markets. By tailoring your learning materials to local preferences, you can unlock new markets, leading to long-term prosperity and global growth. billion between 2024 and 2028.
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eLearning Industry
APRIL 17, 2024
Discover everything you need to include in a comprehensive marketing plan template and why it's a necessary step in your marketing strategy that can help you reach success. This post was first published on eLearning Industry.
eLearning Industry
APRIL 19, 2024
Many of you may wonder which B2B marketing strategies are effective today. Stay with us to learn about the meaning and necessity of implementing digital marketing best practices and standing out from the crowd. This post was first published on eLearning Industry.
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It’s no secret that hiring in this tight labor market is tough. Focused topics on today’s talent market challenges. Candidates are in control, salaries are skyrocketing, and let’s hope the work you need can be performed by someone at home in their pajamas. In short—recruiters and TA leaders need some support heading into 2023.
Clark Quinn
AUGUST 26, 2020
I’m not a marketing expert, or even a marketer, so take the following with the proverbial boulder of salt. Still, I have to market Quinnovation, and I’ve advised orgs on marketing (learning) products, and I’ve taken down a lot of bogus marketing. In lieu of that, be wary. Caveat emptor, after all.
eLearning Industry
APRIL 24, 2024
B2B content marketing strategies come with many benefits, ranging from bolstering authority to driving conversions. In this article, you'll learn all about it. This post was first published on eLearning Industry.
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This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
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With so many options available in the market, how do you ensure you make the best choice? Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. This guide is your key to finding the ideal enterprise learning platform for your business.
Advertiser: ZoomInfo
As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers.
Advertiser: ZoomInfo
When times are tough and marketers are asked to do more with the same (or less), we have to make tough choices. Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have! However, you might be able to squeeze more value from the tools and processes you’re already using.
Advertiser: ZoomInfo
Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. This buyer’s guide will cover: Buying Considerations.
Advertiser: ZoomInfo
It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Well, marketers rely on this grouping to reach their goals.
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In today's tight labor market, hiring and retaining top talent is more challenging than ever. Every day a job remains unfilled means lost productivity and revenue. But vacancies can affect much more than your revenue.
Advertiser: ZoomInfo
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way.
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