article thumbnail

5 AdWords Marketing Tips for Your Online Course

LearnDash

Marketing on AdWords can help draw in new students and establish your course. Like running a full-page ad in the yellow pages back in the day, they allow businesses to target customers searching for specific terms. When you do this, your search will appear whenever your keywords appear as part of a phrase. online course]).

Market 140
article thumbnail

7 Digital Marketing Strategies for Universities That Works in 2022

Think Orion

Higher education is a lucrative business with an estimated market worth of around $568.2bn. With education institutions marketing their degree programs aggressively, it is becoming quite challenging for universities to stand out and appeal to prospective students. 7 Higher Education Digital Marketing Strategies for 2022.

Market 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Corporate Learning Long Tail and Attention Crisis

Tony Karrer

Adler's recent article - Minds on Fire: Open Education, the Long Tail, and Learning 2.0 talks about the implications of the Long Tail on Education. Background If you are not familiar with the concept of the Long Tail, head over to take a look at the Long Tail article on Wikipedia.

Long Tail 111
article thumbnail

So why does your organization want a Learning Experience Platform (LXP)?

From the Coleface

Address the long tail of learning requests – An LXP that can surface several thousand items holds the promise that it will service low frequency requests. This needs to be balanced with the user experience of “yet another platform to search for what I want”. Better reasons. In the meantime, I can help.

Long Tail 130
article thumbnail

How to Find the Best Keywords for Your Event

Think Orion

SEO is one of the great ways to put your Event in front of your desired audience and the unpaid chance to step up your Event Marketing game. One of the first steps and crucial process for doing SEO is searching for the right keywords for your event. My choice of relevant event keywords was random and chaotic.

article thumbnail

How to Promote Your Online Courses With Google Ads

learnWorlds

Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! Google Ads will appear not just on the Google search engine but also on other platforms within Google’s Network , like YouTube , YouTube Display Network , and Google Partner websites.

Google 98
article thumbnail

The future of SEO: Hacks to help skyrocket your traffic

learnWorlds

The advice was spot-on – so much so that many digital entrepreneurs and course creators considered themselves lucky to be at the right place and time to get direct feedback from the successful marketer on their questions. Hack #1: Develop a marketing budget. Hack #1: Develop a marketing budget. TABLE OF CONTENTS.

Help 52