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Beyond Training: How Sales Enablement Boosts Confidence & Competence for Maximum ROI

Allen Interactions

In 2023, sales enablement training continues to play a crucial role in the success of businesses. According to G2, sales and marketing misalignment costs companies approximately $1 trillion each year in decreased sales productivity and wasted marketing efforts.

ROI 210
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Product Knowledge Training: What, Why and How?

Infopro Learning

A product’s quality combined with its usability significantly impacts customer satisfaction. Product knowledge training facilitates the ease-of-use aspect. This article will unpack what product knowledge training is, why it is important, and how to implement it. What is product knowledge training?

Knowledge 221
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Scenario-Based Learning for Impactful Sales Training

CommLab India

N ot every skill can be learned by reading articles and eBooks or attending webinars and workshops. Especially, when it comes to your sales team who face new and unpredictable circumstances day in and day out. How to equip your sales team to cater to these diverse scenarios confidently? Get, set, dive!

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5 Product Marketing Tactics To Boost Sales Enablement

eLearning Industry

A key element of a product marketing strategy is sales enablement, which equips sales teams with the resources, tools, and training to cultivate strong relationships with customers and successfully close deals. This article talks about key tactics for product marketers to enhance sales.

Sales 88
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What makes Product Knowledge Training a Game-Changer?

Infopro Learning

Product knowledge training is one of the most valuable learning opportunities you can give your sales representatives. An effective product knowledge training program can equip your sales team with essential skills, improve your organization’s reputation, boost customer satisfaction and increase sales.

Knowledge 305
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How to Create an Amazing Membership Sales Page that Converts

LearnDash

This article was originally published on Restrict Content Pro. If you’re serious about turning more site visitors into members, then it’s time to get focused on your membership sales page. A membership sales page is a landing page that’s focused on converting prospects into members. Let’s dive in.

Convert 210
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What is the future of sales enablement?

CLO Magazine

I started my sales career immediately after graduating from college in 1995. At the time, most companies had extensive onboarding training for new sales representatives that included basic sales skills and product knowledge. My first sales job was in an industry with high attrition—selling copiers and fax machines.

Sales 79