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Using Training to Build Global Brands

dVinci Interactive

Video Interview with The Hershey Company’s Dean of the Hershey Marketing Academy. I recently had the privilege to speak with Leanna Meiser, the Senior Manager, Global Marketing Training & Capabilities at The Hershey Company. I asked Leanna to talk about what’s next as we go into 2015. Leanna explains.

Global 239
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Developer Marketer Job Description Template: Skills, Knowledge, and Expertise

Appsembler

Currently, only 43% of software companies have a dedicated developer marketing team, yet developers are influencing more and more purchase decisions and playing a part in controlling a company’s technology budgets. With this in mind, we’ve created a template for a developer marketing job description. Key Responsibilities.

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Watch Out For These Trends in Mobile Learning: 2015 And Beyond

Origin Learning

Global mobile data traffic grew 69 percent in 2014 and was nearly 30 times the size of the entire global Internet in 2000. Mobile video traffic exceeded 50 percent of total mobile data traffic for the first time in 2012. Mobile network (cellular) connection speeds grew 20 percent in 2014. Mobile app analytics.

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8 Examples of Effective Training Videos

Academy of Mine

In case you didn’t know already, one of the primary reasons behind these extraordinary numbers is that internet users globally spend one-third of their online activities watching videos. Not just marketers, large corporates have also started using videos in every possible way. What Are Training Videos?

Examples 104
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BLP Wins 2015 Horizon Awards for Knowledge Guru Mobile and Custom Game-Based Solution

Knowledge Guru

Bottom-Line Performance (BLP) is the proud recipient of two awards in the 2015 Horizon Interactive Awards competition. BLP helped develop resources to address and mitigate global threats facing employees, facilities and information assets.

Knowledge 100
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2015 Reflections on Games and Gamification for Learning

Kapp Notes

It seems to me that the year 2015 was the year that gamification got “real” for learning and development. fact, according to a study conducted by Ambient Insights in 2014 the following is true of these types of learning tools: The global market for simulation based-learning is projected to grow to 7.1 Videos/Class.

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8 Examples of Effective Training Videos

Academy of Mine

In case you didn’t know already, one of the primary reasons behind these extraordinary numbers is that internet users globally spend one-third of their online activities watching videos. This behavioral shift has inspired online marketers to the extent that 87% of them have started using video content for various marketing initiatives.