L&D SHOULD THINK LIKE MARKETING – BUT DO WE UNDERSTAND THE DIFFERENCE?
Learnnovators
AUGUST 2, 2023
But beyond this basic realization, we’d do well to understand the fundamental parallels and differences between the two: Marketing is all about persuasion + education. By following effective persuasion techniques, marketers convince you to alter your belief and to start a new behavior (or stop an existing one).
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