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So why does your organization want a Learning Experience Platform (LXP)?

From the Coleface

Whilst a well-implemented LXP goes a long way to achieving the last three, I argue that for the rest, the LXP will only solve part of the business problem and in some cases may distract from solving the real problem. It’s ok for L&D to challenge the business to justify that a learning need is real not just perceived.

Long Tail 130
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5 AdWords Marketing Tips for Your Online Course

LearnDash

Like running a full-page ad in the yellow pages back in the day, they allow businesses to target customers searching for specific terms. But you should go beyond the obvious keywords such as “online business management course” or “online electrician certification.”. Many businesses don’t target their own branded keywords.

Market 140
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How to Promote Your Online Courses With Google Ads

learnWorlds

Why You Should Use Google Ads in Your Digital Marketing Strategy Business owners all over the world use Google ads in their marketing campaigns. To find the best online courses , including Google ads for beginners , free courses , and more options (some even offer a Google Ads certification ) check this list of the best Google Ads courses.

Google 98
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Business of Learning

Tony Karrer

While increasing amount of concept work and the pace of change puts a premium on learning, the business of learning faces an incredibly difficult time. In the past few weeks, I've had some really eye-opening conversations about the state of Learning as a Business. But that doesn't mean you have a viable business.

Business 139
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Interview with Devesh Sharma – Founder of WPKube

The Be-all and End-all Guide to Creating a Supreme LearnDash LMS

Devesh Sharma has shared with us his experiences from over a decade long stint with the platform. Read on to find out more about how what started as a side hustle for him at 15, transformed into a full-time business, and a successful WordPress knowledge base – WPKube. Over to you, Devesh! #1

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The future of MOOCs

E-Learning Provocateur

As the latest edition of Educause Review indicates, universities are fee-for-service businesses. MOOCs beg the question: If I can study at Stanford University for free, why would I pay tens of thousands of dollars to study at your dinky university and subject myself to your arcane rules? Content providers will wag the long tail.

OER 279
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The future of MOOCs

E-Learning Provocateur

As the latest edition of Educause Review indicates, universities are fee-for-service businesses. MOOCs beg the question: If I can study at Stanford University for free, why would I pay tens of thousands of dollars to study at your dinky university and subject myself to your arcane rules? Content providers will wag the long tail.

OER 224