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L&D SHOULD THINK LIKE MARKETING – BUT DO WE UNDERSTAND THE DIFFERENCE?

Learnnovators

The similarities are all too obvious: L&D and marketing are both trying to change behavior. By following effective persuasion techniques, marketers convince you to alter your belief and to start a new behavior (or stop an existing one). Just like marketing, L&D also focuses on behavior change (via persuasion).

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Achieving Retail Excellence Through Custom eLearning Solutions

Upside Learning

It ranges from excellent customer service to effective communication and also high-quality product and service knowledge. eLearning modules created for customer service training provide the understanding of customer behavior, enhance communication skills, and deliver excellent service on every interaction.

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Exploring a Global Leadership Approach – Mindset, Behavior and Process

Infopro Learning

The Behavior and Process of Global Leadership. There are a wide range of behaviors and attributes experts suggest global leaders need. These five behaviors are essential for success in global leadership roles. These five behaviors are essential for success in global leadership roles.

Behavior 409
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Best Practices to Ensure Successful Custom e-Learning Development

Infopro Learning

1 E-learning platforms are undoubtedly the most engaging and effective mediums for training and teaching employees. The cost-effectiveness, flexibility, and scalability provided by them to the corporate sector are matchless. A customized e-learning program can be effective only if it has engaging elements.

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Legendary Presentations: eLearning, Sales Collateral, and Defeating Death-by-PowerPoint

Speaker: Richard Goring, Director, BrightCarbon

That’s the kind of content that engages learners, and develops lasting behavior change. Create effective microlearning, incorporating compelling visuals, engaging animation, and impactful multimedia. What you (and your learners) want is dynamic, visual, interactive content that’s compelling and memorable.

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Use Your E-Learning Course to Change Behavior

LearnDash

But learning is also a behavior. If someone signs up for an online fitness course, or for life coaching, or for meditation, they’re trying to learn new behaviors that will replace existing patterns of behavior. Here’s how you can create a course that focuses on behavioral learning.

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5 Tips for Scenario-Based Learning: Podcast Interview

Experiencing eLearning

Combine instructional and intrinsic feedback for effective learning. Because learners view it as irrelevant, theyre less likely to remember their training and less motivated to change their behavior. Use AI and iterative drafts to create realistic decision points. Develop relatable protagonists to connect with your learners.

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Sales Training That Gets Results – With or Without Classroom ILT

Speaker: Mike Kunkle, VP Sales Enablement Services, SPASIGMA

Most sales ILT (instructor-led training) has historically not been very effective, if we consider “effective” to mean “changes behavior, improves results, or produces a ROI.”. Or, we can do the same with ILT, by including flipped classrooms.

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Learning Effectiveness Model, which: Draws upon what we know about behavioral psychology and adult learning. Evaluates current offerings and the likelihood learners will achieve the desired behavior change and/or skill needed. This session will introduce a new learning framework called the C.A.R.E.S

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Project Team Engagement in the Context of Human/AI Hybrid Teams

The challenge is in deciding whether to adopt an engagement focused leadership style that emphasizes human behavior characteristics such as personalities, or to a task-oriented leadership style that focuses on the work needed to be performed and the tools to be used. The challenge is finding a compromise between the two leadership styles.

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WW2 to COVID-19: How Remote Tools Help Reinforce Development Post-Program eLearning

Speaker: Pat D'Amico, Founder and CEO of About-Face Development

requires us to thoughtfully evaluate how we got here and how we can leverage the knowledge gained during the pandemic to address one of trainings greatest historical challenges – how we reinforce learning to move from knowledge to behavior change. Discuss the new paradigm in how to effectively leverage distance learning to reinforce training.

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The Four “Levels” of Gamification Implementation in Learning Experiences

Speaker: Jonathan Peters, PhD, Chief Motivation Officer, Sententia Gamification

Because of this confusion, combined with a lack of real-life case studies of successfully gamified programs, most professionals do not understand how to deconstruct popular games like Minecraft, Fortnite, or even Monopoly to effectively drive the learning and behavior they want or need.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

Pricing Negotiations 🎯 Develop and execute effective negotiation strategies that align customer expectations with your profitability goals. Continuously assess market trends, customer behavior, and competitor strategies to make informed pricing decisions that drive business success.

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Go Beyond with Learning Engagement

Speaker: Amit Garg, CEO and Founder at Upside Learning Solutions & Keith Keating, Global Learning Strategist at GP Strategies / Head of Global Learning Network at General Motors

Learning engagement is the ability to motivationally and behaviorally engage in an effective learning process. Surveys reveal that most organizations are struggling to achieve high levels of learning engagement and have put this concern at the top of their agendas.

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Developing a Results Driven Curriculum

A well-designed learning curriculum develops and nurtures skills needed to achieve organizational and business goals with the most effective and engaging set of experiences. This ebook outlines 5 critical steps to develop learning solutions that will help you achieve the most ambitious objectives.