The Missing Metric: Why the Learning Industry Doesn’t Track ROI
DECEMBER 8, 2017
As I have continued to dig deeper into why ROI is not common in the learning space, it is clear the people who serve the learners are not the problem… so then what is it? I have concluded that there are 3 parts to this problem – and the good news is that all of them are solvable. Problem 1: The Shortage of Code Wizards. Problem 2: Third Party Data. Track Data Easily. Problem 3: The CFO. The real data to track ROI is worth the change.