learnWorlds

OCTOBER 8, 2023

Monitoring & tracking: GA4 ( Google Analytics 4) offers conversion tracking and measures your campaign’s overall performance and specific metrics that matter to you, such as clicks, impressions, click-through rates, and conversions (your desired actions, such as course registrations or purchases). Google search — related searches.

Google 98

Google Online Course Metrics 98

Think Orion

OCTOBER 23, 2022

Retargeting based on what people search. Another way educational institutions in the higher education industry run retargeting campaigns is through “Search retargeting”. It basically involves targeting students based on the searches they performed on search engines like Google, Bing, or Yahoo.

Strategy 52

Strategy Website Social Networks Facebook 52

LearnUpon

APRIL 12, 2016

You can use Google’s keyword planner tool to research a list of keywords to include in your eCommerce storefront on LearnUpon and on each course page. Each keyword should be a word that people searching for your course would use – so avoid jargon known only to people who are already experts, and use plain language wherever you can.

eLearning 40

eLearning Portal Engineering Tagging 40

LifterLMS

MAY 22, 2019

Lindsay recommends the tool AnswerThePublic that allows you to find what people search for based off of keywords to help you better position your content. So, our first monthly coaching call is dedicated to keyword research. Google Analytics you can think of as you’re all in one marketing enterprise level analytics suite.

Site 78

Site Course Search Podcasts 78

Learnnovators

JULY 20, 2015

Last year, Docebo – the Italy-based Cloud-based, Software-as-a-Service (SaaS) Enterprise learning management system provider – published the results of its researches into the worldwide e-learning market. Based in the UK, Learning Light is one of the few organisations in Europe that publishes regular research on the e-learning market.

Authoring Tools 170

Authoring Tools Social Networks Virtual Classroom Press 170

ProProfs

DECEMBER 27, 2019

Google Analytics – For Tracking Performance Metrics. you’ll make it easier for Google to find your business and display it to people searching for businesses like yours in your area. . BuzzSumo – For Content Research. It requires research.” Xtensio’s User Persona Generator – For Audience Research.

Tools 52

Tools Business Metrics Quiz 52

ProProfs

DECEMBER 27, 2019

Google Analytics – For Tracking Performance Metrics. you’ll make it easier for Google to find your business and display it to people searching for businesses like yours in your area. . BuzzSumo – For Content Research. It requires research.” Xtensio’s User Persona Generator – For Audience Research.

Tools 52

Tools Business Metrics Quiz 52

Think Orion

AUGUST 28, 2023

Email marketing – Don’t overlook email marketing; it can help you generate events, generate leads, and reach more people. Many people search for events with city/area keywords like Tech Summit in Seattle or Web Summit in Europe. But if you narrow it down to a specific target audience to get the most from your strategies.

Guide 52

Guide Scanning Social Media Market 52

learnWorlds

MAY 19, 2022

SEO (Search Engine Optimization) is the process of improving your web pages to increase their visibility when people search for relevant information. In contrast, paid marketing in search results is called Search Engine Marketing (SEM) , where you pay for ad placements in the results. Google Related Searches.

Guide 98

Guide Authoring Tools Write Blog Website 98

Learning Visions

NOVEMBER 7, 2023

Data and Analytics are top of mind for people and extremely low on the L&D team's list of skills. Quick story - analytics is top of mind for L&D but it's a low skill set on most teams. So great to connect with so many amazing peo ple - old friends and new connections made.

DevLearn 230

DevLearn Compliance Training Metrics Instructional Design 230

Spark Your Interest

JULY 13, 2021

There is easy integration with data analytics including Google Adwords, and Facebook. By doing market research you can be clear about why your potential customers would buy your course. If you want to research the jobs to be done approach, this article by Ger Driesen is a good place to start. Its uptime is an excellent 99.9%.

Authoring Tools 249

Authoring Tools Benefits Business Cognitive 249