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Taking Pharma Sales Teams from Good to Great

PDG

CEO Insights Taking Pharma Sales Teams from Good to Great Written By: Dave Manning May 15, 2024 – 7 min read How Coaching Fuels a Culture of Continuous Growth To excel in the competitive arena of sales, organizations in the pharma/life sciences sector must cultivate a “get better” culture centered around continuous improvement.

Sales 52
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Corporate Learning Long Tail and Attention Crisis

Tony Karrer

Adler's recent article - Minds on Fire: Open Education, the Long Tail, and Learning 2.0 talks about the implications of the Long Tail on Education. Background If you are not familiar with the concept of the Long Tail, head over to take a look at the Long Tail article on Wikipedia.

Long Tail 111
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Are You Asking the Right Questions at Your Association?

Association eLearning

For example: • ASAE asked questions that led them to discover that their publications catalogue did not, as they had assumed, lead to “long tailsales of older publications. That insight allowed ASAE to print a smaller catalogue and send it to a more targeted list, reducing costs by 25% without negatively impacting sales. •

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5 AdWords Marketing Tips for Your Online Course

LearnDash

Instead, look a little harder for long-tail key phrases that will have lower search volume, but also higher conversions, all at a lower bid price. For instance, while free online courses can be a great way to close a sale and build your email marketing list, they may not be what you want to spend your ad money on.

Market 139
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Where Do Your eCourse Sales Come From? Find The Answer

Academy of Mine

Where do the majority of your eCourse sales come from? Or are you, like many of us, engaged in an active content marketing campaign in a quest to chase the long tail of search? However, we thought it would be fun to create a poll for our audience to answer the same question. Are you paying for them through an AdWords Campaign?

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The power-law distribution (and you)

eFront

There’s an interesting phenomenon in statistics, that, as those things are known to do, also applies to blogging , business , learning , sales , software development and lots of other things besides. names that refer to its different aspects and characteristics: power law, long tail, 80/20 rule, the Pareto principle, etc.

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What you need to know about employee advocacy

Matrix

Your employees are the long tail of your brand identity. Employee opinions are more trusted than corporate advertising. And it’s also why people are more likely to trust an employee’s opinion than a good PR campaign. As Nathan Eagan, founder of the former PeopleLinx, said , Your organization has thousands of websites, not just one.