Thus far - SkillSoft has been pretty good about listening to their customers (more so than any other vendor I have worked with) and keeping their pulse on the greater learning environment. 'One of the values of a vendor conference (to me at least) is that it allows me to see where my vendor is going. What is their roadmap? Is it worth following? John Ambrose gave one of his better presentations this year. He argues that 2013 is the beginning of the era of Learner Engagement. How can we give people what they want when they want it? How can we make the learning experience more engaging? MORE >>

People only have so much mind space - Gotta hit at the right time Problem with launch-only marketing - Content gets old fast - Lose audience - Message lost Keep constant flow with different media - cross-sell marketing and repackaging content - Target messages SkillSoft Learning Growth Model - Marketing must progress through growth model as well. Chrissie Gale - Deloitte I didn't know we had access to this!!! This team branded the training department. Shame they had to get their local IT folks to create a linking interface to get the direct links in SkillPort 7.1 to work. MORE >>

left a bit early because I could no longer control my hacking and coughing. perspectives2011 MORE >>

One of the SkillSoft reps commented that they didn''t hear that as much from the corporate clients. 'This year I decided to hang out in the higher ed track. See what other institutions using SkillPort are doing. 2 of the 3 higher ed presentations I saw used either another LMS or a portal to access and curate SkillPort content. The 3rd that went to SkillPort directly had a very targeted audience (IT folks). The big theme at ALL of these sessions was curation and curriculum. General finding - the free-for-all model just didn''t work when it came to driving adoption. It''s a free-for-all!" MORE >>

This week another little bomb dropped in the corporate training market: Skillsoft , the industry giant in packaged e-learning and training content, acquired Mindleaders , one of the company's major competitors. This acquisition comes after Skillsoft's acquisition of ElementK and 50 Lessons in 2011, and a string of other acquisitions including the acquisition of Books24x7, NetG, and other smaller content providers during the years. And this strategy, coupled with the company's Books 24x7 offering, make Skillsoft a valuable content company for businesses of all sizes. MORE >>