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Using Sample Lessons in Your Marketing Funnel

LearnDash

Or, maybe some people are buying your course but your conversion numbers are not as high as you would have hoped. Another technique you can use is offering sample course content (sample lessons) free of charge. The content in these lessons should be amazing. It will increase conversions in the long-run.

Examples 118
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Best Practices for Voice-Over

CourseArc

Personalization Principle – People learn better from multimedia lessons when words are in conversational style rather than formal style. Voice Principle – People learn better when the narration in multimedia lessons is in a friendly human voice, rather than a machine voice. Any words that are difficult to pronounce (e.g.

Voice 140
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70-20-10: Origin, Research, Purpose

Performance Learning Productivity

Learning through Conversation – April 2016 Skype discussion between Cal Wick, Bob Eichinger and Charles Jennings 70-20-10: Origin,Research, Purpose by Cal Wick Where It All Began The 70-20-10 model has been part of the corporate learning and development lexicon for decades. My job was to convert the study’s findings into practical practices.

Research 130
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An Educator’s Lessons from YouTube with Valerie Pennington

TechSmith Camtasia

She explains the lessons she’s learned to overcome common challenges that educators face with video. It’s not like a conversation. In a normal conversation, there’s subliminal communication that you can respond to. The lessons she learned here are part of what Valerie now teaches when training educators.

YouTube 52
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4 Tips to Market and Sell Courses Online

LearnDash

Your course might work just as well for a wider group, but by narrowing your focus, you will see a higher conversion rate from the audience you target. Use sample lessons to lower the barrier to entry. Fortunately, sample lessons are the perfect taster for most learners. How does this look in practice?

Market 150
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Remembering Jay Cross and His Work

Experiencing eLearning

What better way to remember him than with a small sampling of his own ideas? Conversation. “Conversation is the most powerful learning technology ever invented. Conversations carry news, create meaning, foster cooperation, and spark innovation. Jay Cross: Learning Guru Dies, But His Lessons Live On CLO Magazine.

Examples 170
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70-20-10: Origin, Research, Purpose

Performance Learning Productivity

Learning through Conversation – April 2016 Cal Wick, Bob Eichinger, Charles Jennings 70-20-10: Origin,Research, Purpose by Cal Wick Where It All Began The 70-20-10 model has been part of the corporate learning and development lexicon for decades. That left us with 75% of the Lessons of Success for the other three categories.

Research 176